On Tuesday 12 May 2026, we warmly invite professionals from the tourism and hospitality industry to visit the Museum of Illusions Amsterdam during our dedicated Hotels & Tourism Open Day.
If you work with visitors exploring Amsterdam or the Netherlands, this is a great opportunity to discover our newly opened museum in the city centre. Experience a fun, engaging, and highly interactive attraction designed to surprise and entertain visitors of all ages, right in the heart of Amsterdam. During your visit, you’ll be able to explore the museum free of charge and get a real feel for what your guests can experience. It’s also a chance to connect with our team and explore potential partnership opportunities, including exclusive visitor discounts you can offer your guests.
The event runs throughout the day with bookable time slots. When you arrive, you’ll receive a short welcome and introduction about our museum, what we offer, and the different experiences available — from general visits to corporate events, team building activities, private parties, and other group experiences. After the introduction, you can explore the museum freely at your own pace. Our team will be available throughout your visit to answer questions and chat.
All attending companies will receive a special visitor discount to share with their guests, along with museum flyers for your hotel, office, or tour offerings.
Participation is free, but registration is required. Please use the sign-up widget below to choose your preferred time slot.