EXPLORE THE AMAZING WORLD OF ILLUSIONS Museum of Illusions Amsterdam

Over 60 interactive illusions • Family-friendly

What to expect?

  • Visit duration

    Approx. 90 minutes

  • Age requirement

    All ages are welcome!

  • Opening hours

    Monday to Sunday 10-18
    On Tuesday we are closed
    Last entry at 17

  • Photography

    Cameras are welcome! Capture your favorite illusions

  • Tickets

    Save €2 when booking online – skip the line and save money

  • Exhibits

    Over 60 fascinating illusions to explore

  • May 12, 2026   -   12 May 2026

    Hotels & Tourism Open Day at the Museum of Illusions Amsterdam

    Find out more

Read our Reviews

4.8 ON GOOGLE

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Isabelle Milbert Avatar
Isabelle Milbert
26/04/2026
Exceptional experience, we had so much fun! Everybody enjoys it , whether old or young , intellectual or fan of gym (or both!)! The staff is extremely welcoming and helps us with shooting the right pictures and explaining the technical / neuroscience issues of some "illusions". The whole family has had a great time (grand parents, mother and child) , we will come back !
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Elsa Juan Avatar
Elsa Juan
26/04/2026
Great museum, fun and interactive with science experiments explained clearly. And on top of that the staff is super helpful and can take photos for us !
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Laura Juan Avatar
Laura Juan
26/04/2026
Très ludique. Accompagnement top de la part des guides sur place.
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A fun activity for all ages!

Welcome to the MOI Amsterdam Explore 60 mind-bending illusions that amaze and entertain. Challenge your perception with optical illusions and exhibits that defy physics. Shrink, grow, and walk on the ceiling. Enjoy a fun, unforgettable adventure!

Discover
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Learning has never been this much fun!

MOI Amsterdam offers a unique educational experience. Discover how optical illusions and visual tricks fool your brain! Learn about perception and the fascinating tricks artists and magicians have used for centuries.

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Group visits

Looking for a fun and educational outing? The Museum of Illusions Amsterdam is perfect for group visits, whether with colleagues, students, or family. Choose from guided tours or self-guided exploration of interactive exhibits. Contact us to plan your ideal group visit today!

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Challenge your mind

Museum of Illusions offers brain teaser games to test your problem-solving skills. Enjoy a fun environment for all ages. Compete with friends and family to unlock mind-bending challenges. Exercise your cognitive abilities and have a great time!

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Upcoming Events!

Discover upcoming events at the Museum of Illusions Amsterdam! Amazing new exhibits, workshops, and special events are waiting for you. Stay tuned and don’t miss out on this unique and fascinating experience.

Events

Plan your visit!

  • Address:

    Keizersgracht 676, 1017 ET Amsterdam, Netherlands

  • By car:

    The Museum of Illusions Amsterdam is located in the very centre of Amsterdam, in the canal belt on the Keizersgracht, close to the Vijzelstraat. Visitors arriving by car can use the nearest paid car parking garage: Onepark – Parking Amsterdam – Grachtengordel or APCOA PARKING Prins & Keizer – Amsterdam

     

  • By public transport:

    The Museum of Illusions Amsterdam is easily accessible on foot from several nearby metro and tram stops:

     

    • VIJZELGRACHT (METRO & TRAM STOP) — 7-MINUTE WALK

      Metro: Line 52 (Noord-Zuid line) Tram: Lines 1, 7, 19, 24

    • KEIZERSGRACHT (TRAM STOP) — 7-MINUTE WAL

      Tram: Lines 2, 12, 17

    • REMBRANDTPLEIN (TRAM STOP) — 7-MINUTE WALK

      Tram: Line 14

    • KEIZERSGRACHT (UTRECHTSESTRAAT, TRAM STOP) — 4-MINUTE WALK

      Tram: Line 4